ABOUT
PATH
%402x%20(2).svg){kind=icon}
/ABOUT US
What is PATH?
We are a group of innovators embodying the new-age fitness movement and are completely dedicated to representing the best-in-class creators and personalities.
The team is comprised of multi-disciplined sports & entertainment executives with experience in managing talent, overseeing brand campaigns, launching physical products, and helping creators build sustainable careers to set themselves up for life. We have an out-of-the-box approach towards problem-solving and a 24/7 mindset for our clients.
The team is comprised of multi-disciplined sports & entertainment executives with experience in managing talent, overseeing brand campaigns, launching physical products, and helping creators build sustainable careers to set themselves up for life. We have an out-of-the-box approach towards problem-solving and a 24/7 mindset for our clients.
/What we do
Day-to-day Management
We ensure that all aspects of our talents’ careers are handled and managed properly. We source and manage brand partnerships, implement structures for communication, book travel, build out overarching brand strategies, and everything in between. We will help craft and assemble the necessary external resources as needed, depending where a client is in their career. This includes but is not limited to PR, business managers, accountants and legal.
.png){kind=icon}
Brand Partnerships
Exploring, finding and securing brand partnerships can be time-consuming, tedious, and a waste of time if not strategized properly. We help review and negotiate in-bound opportunities as well as source new opportunities tailor made for our clients. We handle contracting, scope management, execution, reporting, and payment.
Original IP / Content / Product Development
A talent’s name, image, and likeness can be the catalyst for the next big brand in health and wellness. Upon discovering green space to launch products into, we handle product development and distribution, soup to nuts. A talent tells us what they’d like to build and we make it happen.
Brand Strategy
We work with our talent to understand their vision and help build a roadmap for their career. Once a plan is in place, we help drive the strategy and put actions into motion.
